Sara Nichols is a New York based ShowRunner, Producer and Director . Her work includes television series, commercials, branded content, multi-camera concerts, documentaries, comedy, live events and music videos. Sara has produced several series including My Little Life for TLC, Sing It On for PopTv, Southern Charm Savannah and Extreme Guide to Parenting for Bravo, MTV’s Room Raiders, Gastineau Girls for E!, Growing Up Gotti for A&E and MiGente! My People! for NBC. Her other work has appeared on ABC, CMT, MTV, VH-1, Nickelodeon, ABC Family, Sundance TV, Discovery and Telemundo.
Sara has produced and directed for multiple production companies, including her own shingle, Emotional Pictures. Emotional produced all of the Sundance Film Festival coverage for Sundance TV for three years, and created and produced Total Access 24/7 for ABC Family. Emotional has also produced programming for Sony, ABC, MTV, Discovery and Logo as well as several projects for today’s top music artists. Her music credits include Britney Spears, Jennifer Lopez, Mariah Carey, Justin Timberlake, Beyonce, Usher & Pink. Her digital branding work includes Brita, HP, Honda, Lexus, & AOL.
A Grammy nominated director, Sara holds dual degrees from Syracuse University – S.I. Newhouse School of Public Communications and the College of Visual and Performing Arts. She is a member of the Producers Guild of America (p.g.a.), New York Women In Film & Television and the National Academy of the Recording Arts (Grammys).