We handled soup to nuts on this campaign. Challenge: How do you reach voters during a pandemic?
for Bernards Township Committee
We streamed live on location for the swearing in of Somerset County Commissioners and Surrogate with Governor Phil Murphy.
watch excerpt →
We created a social media ad to remind voters what we all have in common.
During the pandemic we produced this live fundraiser hosted by SCDC Chair Peg Schaffer, featuring Senators Cory Booker and Amy Klobuchar, and Governor Phil Murphy with a special appearance by Dionne Warwick.
watch excerpt →
Social media ad highlighting Amalia's accomplishments during her first term in office.
see the design →
The BTDC was in dire need of a new website. Previously, they were using an outdated political template with few options to customize.
Website design & launch
Town Halls - Live on Facebook & YouTube
Video Social Media Ads
Palm Cards & Mailers
Analytics & Audience Measurement
The 2020 campaign season required a very different approach. Local campaigns in particular, with limited budgets for advertising and promotion, were faced with the big question: How do we reach voters during a pandemic?
We convinced Sophia and Jon the best way forward was to use social media and YouTube to connect directly with voters. We also went interactive during live town halls, where viewers on Facebook and YouTube could connect and ask questions.
Whether it's a quick consult on how to enhance a local brand with a few photos or mega budget tv special, the work is the same. The best creative is looking past the constraints and finding the perfect solution.